Benefits of Having Business Website As a Business Owner

• By : Mutairu Ajibade
• May 28, 2020 June 27, 2020
• Blog, Marketing Strategy
• 4 Comments

If you own or operate a business which hasn’t taken that step into the online world, here are reasons that will leave you wondering why you hadn’t done it sooner!

1. Customers Expectation

Today, having a company website is as crucial as having a shop, office or telephone number. Research has found that 6/10 customers expect brands to have content online about their business. Why wait any longer your customers are looking for you!

2.Online Presence 24/7

Having a website means customers are always able to find you – anytime, anywhere. Even outside of business hours, your website continues to find and secure new customers. It offers the user convenience as they can access the information they need in the comfort of their own home, with no added pressure to buy.

3. Customer Retention

Most companies nowadays have their own website, there’s every chance you could be losing customers to your competitors by staying offline. To meet up with the competition you need online presence, even to retain you remote customers who cannot possibly meet you offline, you have to engage them online.

4. Information Exchange

At its simplest, a website provides a quick and easy way of communicating information between buyers and sellers. You can list your opening hours, contact information, show images of your location or products, and use contact forms to facilitate inquiries from potential customers or feedback from existing ones.

5. Promotional Purposes

You can even upload promotional videos to really engage your customers and sell your business in an effective and cost efficient way. You also need your business website to announce your new product or brand for your customers to aware of latest development.